GG.BET, a company that first made its mark as an esports betting platform, has been announced as the official sponsor of the heavyweight boxing rematch between Oleksandr Usyk and Daniel Dubois.
The fight is scheduled for July 19, 2025, in London, where Usyk will defend his undisputed heavyweight titles against British challenger Dubois.
This sponsorship marks another major step in GG.BET’s expansion beyond its original esports focus.
The company initially built its reputation by offering betting markets on top-tier esports competitions, including tournaments for games such as Counter-Strike, Dota 2, and League of Legends.
Over the years, GG.BET has broadened its offerings to include traditional sports betting, catering to a more diverse audience and reflecting changing trends in the global betting industry.
GG.BET’s involvement in sports sponsorship is, however, not new. The brand has previously supported major esports events, including the PGL Major in Counter-Strike and various Dota 2 tournaments, which have helped boost its profile in esports and on an international scale.
Its move into boxing sponsorship represents a strategic effort to reach fans across different sports and entertainment sectors.
The upcoming Usyk vs. Dubois fight is expected to attract significant global attention, with millions of viewers anticipated to tune in for the rematch. Usyk, holding the undisputed heavyweight titles, faces Dubois in a bout that has generated widespread anticipation among boxing enthusiasts.
As the event approaches, GG.BET continues to strengthen its position within the sports betting landscape, evolving from an esports-focused operator to a versatile brand with a presence in multiple sports domains.
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