Korean esports organisation DRX has announced Hina of K-pop group QWER as its new official ambassador.
Announced through a post on X, Hina will be the ‘protagonist of a new journey with DRX’, marking yet another crossover between the music world and competitive gaming.
Hina, also known as Jang Na-Young, is the youngest member of QWER, a South Korean pop-rock girl band. The group was formed through the “QWER Project”, a YouTube series aiming to create a girl group composed of female online personalities. Debuting at the end of 2023, Hina is the band’s guitarist, keyboardist and was previously a popular TikTok creator and cosplayer.
The QWER name comes from the four primary keys used in League of Legends, with the group’s fandom named ‘Scuttle Crab’, in reference to the neutral objective in the MOBA game.
Over the past year, there has been an increasing number of collaborations and partnerships between K-pop and gaming. Earlier today, Korean artist G-DRAGON announced a collaboration for PUBG.
KRAFTON, the publisher behind the Battle Royale game, had previously also worked with Korean K-pop girl group aespa for the PUBG Nations Cup.
DRX’s Competitive Results in 2025
Hina’s announcement comes shortly after DRX locked its qualification for the VALORANT Champions Tour (VCT), which will take place later this month in Paris, France. The team qualified as the Pacific’s fourth seed after earning 12 championship points throughout the season, following the top-six finish in the latest Stage 2.
Aside from VALORANT, DRX is mainly known for its presence in League of Legends and Tekken 8. Competing in the LCK, the team wasn’t able to qualify for the season-end LCK play-ins, losing its chance to qualify for the 2025 World Championship.
On the other hand, however, DRX recently came in 10th place at the 2025 Esports World Cup, after earning key club championship points across Tekken 8, Street Fighter 6, and PUBG Mobile. Its result allowed the organisation to collect $600,000 (~£443,051) of the $27m (~£19.93m) prize pool dedicated to the Club Championship.
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